Del Mar, Ca — The Del Mar Sacred Craft Consumer Surfboard Expo (October 10th and 11th 2009) will host thousands of surfers, approximately 150 shapers; include live shaping; live laminating; historic exhibits; tons of swirls, pinlines, and airbrush; surfboard demos; seminars & panel discussions; surf movies; live music, a festival atmosphere and of course the “Tribute to the Masters Shape-off” honoring legend Dick Brewer.

Early Bird booth space registration for the Del Mar Fall 2009 Sacred Craft Expo is open. $600/10’X10′ booth space. After August 15th cost goes way up. Save hundreds of dollars by registering now. Booth space is filling up fast as pre-books in Ventura flooded in. Please know how much we appreciate your support and commitment to the Sacred Craft vision.

WYLAND EXHIBIT HALL: This facility is the second exposition hall on your right (Wyland Mural on the wall) as you enter the Del Mar Fairgrounds main entrance. FYI: As exhibitors you will be using the Solana Gate (back entrance).
YOUR BOOTH SPACE: Exhibitor space will include 8′ blue backing and 3′ white drapery side arms. The floor is covered in green Astroturf carpet. Exhibitors are responsible for furnishing booth space with board racks, seating, tables, marketing materials, etc. Any wood building material you bring in must be fire proofed (marine supply stores).

About SACRED CRAFT: The SACRED CRAFT Consumer Surfboard Expo is an opportunity for shapers, surfboard craftsman and surfboard manufacturers to come together under one roof and share their passion with the surfboard loving public. It operates with one sole objective, to bring passionate surfers in front of passionate board builders.

For more info please visit the site: http://www.sacredcraftexpo.com/

Carlsbad, Ca — Spy Optic, Inc., a leading action sports eyewear brand, announces the 7th Annual ‘Spy Boot Camp Contest’ offering contestants the opportunity to share the experience of a lifetime with Spy world-renowned action sports athletes in their environments.

“Boot Camp gives our Spy action sports enthusiasts’ unprecedented access to meet, befriend and participate in their favorite sports with Spy’s roster of world-class professional athletes. They will leave with the most memorable experiences from Spy Boot Camp,” said Fran Richards, Spy Optic Vice President of Marketing.

Spy Boot Camp 6 winner, Griffin Blackburn of Tyler, Texas from last year’s event said, “My overall impression of the experience was a life changing one. This was the trip of a life time. I left with confidence that my time spent in school to be a part of the industry that a company like Spy represents will not end in vain. The trip was the absolute time of my life. I never want to forget the people I met on that trip or the things I was allowed to be a part of.”

Seven Grand Prize winners will win a six-day, five-night all-expense paid trip to San Diego, California. Winners will surf and wakeboard with Spy’s elite professional athletes and will ride motocross with Spy’s seven-time Supercross champion Jeremy McGrath. In addition to experiencing each sport with Spy’s top athletes, winners will attend X Games 15 in Los Angeles and receive red carpet treatment by attending the hottest after party with action sports athletes and celebrities. Fuel TV will be covering the event and the winners will have the chance to be on television. Each winner will receive generous gift packs from Spy and industry partners.

Retail contestant entries will be received until June 21st, 2009. Consumer entries will be accepted until June 30th, 2009 through participating retailers and online at spyoptic.com/contests by submissions in 50 words or less of why they should be chosen to attend the “Spy Boot Camp 7 Contest.” One Grand Prize consumer winner will be chosen based on the most original creative submission. In addition, 25 consumer runner-up winners will receive prize packs from Spy and industry partners.

Winners will be posted online on July 15th, 2009.

The 7th Annual Spy Boot Camp Contest partners include Fuel TV, Monster Energy, Liquid Force, Plan B, KTM, Ogio, Omatic, Vestal, Skullcandy, Sanuk, Silver, Surf Diva and No Fear MX.

For more information, including complete rules and regulations, about the 7th Annual “Spy Boot Camp Contest” please visit spyoptic.com/contests

ABOUT SPY OPTIC, INC: Spy Optic, Inc. designs, develops and sells premium eyewear products for the youth lifestyle market within action sports, fashion, music, and entertainment sectors.  Spy’s principal products, sunglasses and goggles, target the action sports market, including surfing, skateboarding, snowboarding, motorsports, and wakeboarding and skiing.

Spy’s innovative proprietary products utilize high-quality materials, handcrafted manufacturing processes and engineered optical lens technology to convey premium quality, contemporary style, and progressive design.  Spy Optic, Inc. is a wholly-owned subsidiary of Orange 21 Inc. (NASDAQ:ORNG).

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Dano Surfboards and Hurley will host the 2nd Not-So-Annual White Lotus Party this Friday from 6 to 10 pm at the Hurley HQ in Costa Mesa. The event will celebrate the 20th anniversary of Dano Surfboards by honoring the artistic excellence of Dan “Dano” Forte, Master shaper behind Dano Surfboards. On display, surfboards like “The Nose Glider,” “The Hog,” “Old Pleasure,” “Los Creeper” and “the Double Ender” showcase Dano’s skilled workmanship as “Lord of the Retro Surfboard World.” Other artists include Meredith Ambruso, Josh Hoyer, Greg Landers, Jessie Miller, Steve Rogers, Bennet Schlesinger, Tom Vadakan and Tyler Warren along with musical performances by Dano and the Juke Joint Freak Show and the Cormans. So come out and join us for a funny filled night of art and entertainment.

Date: Friday, June 12, 2009

Time: 6 to 10 pm

Where: Hurley HQ, 1945 Placentia Ave., Costa Mesa 92627

All press contacts, call Steve Rogers at (954) 478-2547 or
email,rogers2035@yahoo.com

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