Board-Trac, Inc, announces its Q4 2008/2009 Outlook for Action Sports Specialty Retailers (report here.)
- Specialty retailers – sales expected to be null or minor increase in 2009.
- 41.6% plan to be aggressive with their promotions, advertising, competitions.
story via: www.boardretailers.org
Update to the Source Interlink’s débâcle, you remember the publisher of your favorite surfer magazines. Citi Bank, with money from its own bailout, is now buying a 80% controlling share in the the publisher.
This furthers my assumption that the people at Citi have no f*%&ing clue what they are doing and are wasting our tax money on a debt ridden ($1.5 billion) company that has little hope of turning around.
story via: 5ones
May4

BROADER – A(nother) social media agency based out of Geneva, Switzerland is designed to, in the words of the founder Nicolas Fermont, “help Action Sports brands, athletes, events listen, understand and most importantly engage in Social Media by having meaningful conversations with people and igniting positive word of mouth.”
Just hope they are not another one of those people on twitter claiming to know everything about social media simply because they can set up a twitter, youtube, myspace, and facebook account. So far seems like they actually have some interesting stories and are on the right track. Props.
Check em’ out here: BROADER