Machado Re-Signs With Reef
Through 2015 0
Reef just announced it has re-signed Cardiff, California’s Rob Machado, on top of welcoming paddleboard icon Jamie Mitchell to the team. Here’s the details:
Cardiff, California’s Rob Machado, 38, surfing’s longtime icon of style, re-signed a footwear deal with Reef, extending their relationship for the next three years. Machado is a traveling ambassador of the Reef Modern Gypsy lifestyle and will represent Reef’s premium leather sandal collection. In addition to re-signing Machado, Reef has also inked a footwear deal with all-round elite waterman and recent ASL/Oakley Big Wave Award recipient for Biggest Paddle in Wave, Jamie Mitchell.
Machado has been on the Reef program since 1998 and has been one of the top competitors on the world stage since the early 1990s. Machado’s long reign on the ASP World Championship Tour included a second place finish in 1995 and eight elite Word Tour victories, including the Pipeline Masters in 2000. That year he was also inducted into the Surfers Hall of Fame.
When asked about his new deal with Reef, Machado stated, “Reef has been like family over the years. I’m blessed to have such support and killer product and get to do what I love to do. I’m Looking forward to this next chapter.”
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